Speak, Memory
All that’s solid melts into air.
Schocken Verlag* was a German publishing house established in 1931 by Jewish department store owner Salman Shocken. In 1939 it was shut down by the Nazis. It slowly made its way to New York, where it eventually became Shocken Books. In 1987 Shocken was acquired by Random House. Eleven years later, Random House was acquired by Bertelsmann.
During World War II, Bertelsmann was the largest publisher of Nazi propaganda, including “The Christmas Book of the Hitler Youth.” It also made use of Jewish slave labor in Latvia and Lithuania.
Confronted about the company’s past in 2002, a Bertelsmann spokesman said, “The values of Bertelsmann then are irreconcilable with the company today. The company is now a global player in the media industry.”
Because the one thing the Nazis definitely were not were global players.
“Common sense tells us,” wrote Nabokov, “that our existence is but a brief crack of light between two eternities of darkness.”
* I learned of this history in the London Review of Books, and gleaned additional details from Wikipedia and the BBC.
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If it’s one thing I learned from Gravity’s Rainbow it’s that WWII is not over. It explains a lot.
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Speak Memory may be the English language’s finest autobiographies.
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Amazing, Corey; thank you for sharing it!
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Read a couple of times and (think I) finally get it. You are drawing a parallel between the Nazis and multinational corporations. Very clever, but I’m not sure that, poetry aside, its very true.
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The company is now a global player in the media industry.”
The flack just used the wrong code words. “Global player” is an hilariously impolitic error. She/he should have used the magic words ‘international community’ – i.e. the entity in which we all speak English instead of all speaking German.
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Reblogged this on 21st Century Theater.
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As someone who admires your work, it pains me to say this: I think if you had any familiarity with the copious secondary literature on economics in the Third Reich, you would be ashamed to make such facile comparisons. Why not try reading Adam Tooze’s Wages of Destruction before spewing such nonsense? Either that, or leave History to the historians.
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Interestingly, the Bertelsmann Foundation (in a complexly semi-illegal way very closely entangled with the corporation) is now one of the biggest think tanks and non-profits in Germany, propagating an extreme neo-liberal, pro-business agenda. Its very influential and well-connected. On the other hand, it is despised on the far right for its activism for “multiculturalism” and tolerance. So in a sense the spokesperson is right – it’s a very 21st century kind of organisation.
And yes, “Speak, Memory” is a marvellous book.
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I’ll confess to getting a little worked up – wouldn’t be the first time (although this is hardly the ideal venue). On the other hand, misrepresenting the evidence with a dollop of condescension may fool your undergraduates, but you’ll have to try harder with me. The quote in question from the Bertelsmann spokesman made reference to the “values” of the company today compared to the National Socialists. You’ve offered no evidence (sophistry aside) to rebut my argument that that is true insofar as we assume that the company’s aims are roughly the same as an average multinational.
As for the Nazis’ global ambitions, that’s besides the point – I was referring only to their relationship to the Anglo-American-dominated world economy. But since you’re apparently an expert on that, too, I’m having trouble understanding why you don’t concede that you could have made your point more carefully. Surely someone who studied the topic would choose their words better? Especially since you now claim that you were referring only to the Nazis’ political agenda, even though such a distinction is lacking from your original post (not to mention any evidence pertaining to Bertelsmann’s political agenda in order to make a plausible comparison – although that seems like a stretch if the company espouses neoliberal banalities).
(On the other hand, I must confess that we could both be missing the point, since the spokesman referred to the company’s relationship to the global media industry. I honestly don’t know enough about the politics of German cinema during this period, although I gather Goebbels would have relished the role of a global media magnate.)
As for your copious scholarship on the history of German political economy, well, I’m sure I would enjoy it. In leaving the last word to you, while I’m happy to take my licks, I hope you’ll show some collegiality and refrain from dismissing a fellow scholar with such demeaning language.